POM Wonderful Presents the Greatest Movie Ever Sold

(2011)

POM Wonderful Presents the Greatest Movie Ever Sold Synopsis

From the billboards in Times Square to the barren streets of São Paulo, acclaimed documentarian Morgan Spurlock shines a light on the world of product placement, marketing and advertising through his new film, fully financed by the very product placement the movie explores on screen. With humor and insight, Spurlock unmasks the marketing process, bringing audiences directly into the pitch meetings and marketing presentations which inform our everyday entertainment decisions. From small, family-owned operations to multi-million dollar global brands, Spurlock uses his integrity as currency to sell out to the highest bidder, and garners the kind of large-scale marketing support and promotions customarily reserved for studio blockbusters in an effort to create a first – a “docbuster.”

POM Wonderful Presents the Greatest Movie Ever Sold News
CONTEST: Win The Greatest Movie Ever Sold Poster Signed by Morgan Spurlock
The latest documentary takes a look at the effect of marketing, advertising and product placement in modern culture.
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EXCLUSIVE: Morgan Spurlock Talks POM Wonderful Presents the Greatest Movie Ever Sold
The director talks about the new term "doc-buster", why In-N-Out Burger is a bummer, and the meta-nature of making a film about making a film.
POM Wonderful Presents the Greatest Movie Ever Sold Becomes Name of Altoona, Pennsylvania
The small town sells their naming rights to filmmaker Morgan Spurlock for sixty days to promote both themselves and the movie.
The Greatest Movie Ever Sold Trailer
Morgan Spurlock's latest documentary takes a look at product placement in the media.
The Greatest Movie Ever Sold Goes to Sony Pictures Classics
Morgan Spurlock's latest documentary takes a look at marketing, advertising and product placement in the 21st Century.
POM Wonderful Presents the Greatest Movie Ever Sold Release Date

POM Wonderful Presents the Greatest Movie Ever Sold Credits
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