NBC Kicks Off Viral Marketing for Funny People
Judd Apatow's latest film Funny People will be released in theaters on July 31 and the viral marketing campaign has already begun. NBC has launched a new viral site for the TV series within the movie, Yo Teach!, which stars Jason Schwartzman's character Mark Taylor Jackson.
On the site you can see a small video clip from one of the episodes and photos as well. When we were on the set of the Apatow film, Schwartzman described his character's show as, "somewhere between Dangerous Minds and The Cable Guy."