According to The Hollywood Reporter, NBC wants wants comedy projects. Quickly. That's the message the network is putting out around town, according to sources, to get a glance of good material in advance of its competitors.

With Entertainment president Kevin Reilly keen on launching the hit comedies that eluded the network last season, the peacock has started an initiative that will fast-track at least one spec script to a pilot order for midseason consideration. Submissions deadline is Sept. 15. The initiative is an extension of the aggressive strategy Reilly has implemented at NBC since the upfronts in May to bring in promising new material by any means necessary. That has included taking a second look at projects passed over by its competitors, including recent series order Windfall, which already was set up at Fox.

NBC also recently ordered four cast-contingent comedies this summer and reactivated two of the pilots it already passed on, Filmore Middle and I Love Faron Hitchman.