Bar Rescue Synopsis
The series follows one of the country's top nightlife consultants, Jon Taffer, wielding his nearly three decades of experience in the food and beverage, hotel and hospitality industries to help give failing establishments one last chance to transform themselves into vibrant, profitable businesses. Over the course of the new season, Taffer will visit a different failing establishment in cities all around the country, including Washington, D.C., Baltimore, Cincinnati, Los Angeles, Fort Lauderdale and West Palm Beach. His brash approach may ruffle feathers along the way, but Taffer pulls no punches and values bottom lines above hurt feelings. Owners and employees he believes are standing in the way of success are urged to check their egos at the door, as he employs a proven scientific approach to solving the problems befalling bars. From aligning furniture to encourage more eye contact and social interaction, to analyzing the rate of alcohol consumption in relation to tempo of music, to devising menu layouts that steer customers to the most profitable items, Taffer leaves no stone unturned in his mission to reinvigorate bars that are struggling.