Paramount Pictures has decided to delay producer Michael Bay's found footage sci-fi thriller Welcome to Yesterday, just weeks before it was scheduled to hit theaters on February 28. The studio is now eyeing a summer or fall release, with the delay being used to refine their marketing attempts.
The film has tested quite strongly in early screenings, with the studio hoping that the movie could be a bigger hit than originally thought. Paramount partnered with MTV Films on the project, using the MTV network to help reach the film's core demographic of teenagers and college students. Paramount recently teamed with MTV Films on last year's hit comedy Jackass Presents: Bad Grandpa, which earned over $150 million worldwide from just a $15 million budget.
Welcome to Yesterday, which released its first trailer last month, centers on a teenager (Jonny Weston) who discovers the building blocks of a time machine, which he assembles. He sets out with his friends to alter their recent past, which brings severe consequences. Sofia Black-D'Elia, Ginny Gardner, Amy Landecker and Katie Garfield co-star in the film, which was directed by Dean Israelite.