It's not uncommon these days for a big studio movie such as The Amazing Spider-Man 2 to roll out different pieces of bonus content in retailer-exclusive sets. Those who head to Target on August 19 to pick up the Blu-ray and DVD for Sony's latest Marvel adventure will be treated to a sneak peek at how The Sinister Six is being created for this on-going franchise. A new TV spot features Marvel legend and Sinister Six creator Stan Lee and director Marc Webb, as they offer a sneak peek at this Target excluisve by taking fans behind-the-scenes.

It's great to be Spider-Man (Andrew Garfield). For Peter Parker, there's no feeling quite like swinging between skyscrapers, embracing being the hero, and spending time with Gwen (Emma Stone). But being Spider-Man comes at a price: only Spider-Man can protect his fellow New Yorkers from the formidable villains that threaten the city. With the emergence of Electro (Jamie Foxx), Peter must confront a foe far more powerful than he. And as his old friend, Harry Osborn (Dane DeHaan), returns, Peter comes to realize that all of his enemies have one thing in common: OsCorp.