Disney started rolling out a series of character posters for Cinderella yesterday, with the first one-sheet featuring The Wicked Stepmother, played by Cate Blanchett, and stepsisters portrayed by Holliday Grainger and Sophie McShera. Today we get a new poster featuring Helena Bonham Carter as The Fairy Godmother, which was shot by acclaimed photographer Annie Leibovitz. This godmother, disguised as a kindly beggar woman, steps up to change Cinderella's life forever, after her stepmother refuses to let her attend the ball to meet the charming Kit (Richard Madden), a dashing prince who she met in the woods.

The story of Cinderella follows the fortunes of young Ella (Lily James) whose merchant father remarries following the death of her mother. Eager to support her loving father, Ella welcomes her new stepmother (Cate Blanchett) and her daughters Anastasia (Holliday Grainger) and Drisella (Sophie McShera) into the family home. But, when Ella's father unexpectedly passes away, she finds herself at the mercy of a jealous and cruel new family. Finally relegated to nothing more than a servant girl covered in ashes, and spitefully renamed Cinderella, Ella could easily begin to lose hope. Yet, despite the cruelty inflicted upon her, Ella is determined to honor her mother's dying words and to "have courage and be kind." She will not give in to despair nor despise those who mistreat her.

Take a look at the latest poster below from director Kenneth Branagh's adaptation, and be sure to check back throughout the week for more one-sheet reveals. Who do you think should be next? Richard Madden as Kit? Hayley Atwell as Cinderella's mother? Chime in with your thoughts below.

Cinderella Fairy Godmother Poster