According to The Hollywood Reporter, with first-week sales pegged by industry sources at 3.2 million units, Buena Vista Home Entertainment's lavish new special edition of Cinderella glided to the top of the national video sales charts for the week ending October 9.
Two high-profile theatrical features released on video the same week, Universal's The Interpreter and Sony/MGM's Amityville Horror, paled in comparison, with the 55-year-old animated classic selling more than twice as many DVDs as both titles combined. Based on an average street price of $20, Cinderella in one week has generated consumer spending of more than $60 million. Cinderella knocked last week's top seller, 20th Century Fox's Robots, to the No. 2 spot on VideoScan's First Alert DVD sales chart.
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