The company provided updates on several future projects, including DreamWorks Animation's Puss in Boots, based on the beloved character from the Shrek franchise. Originally expected to be released as a direct-to-video title, the property is now being slated as a future theatrical release. Due to current market conditions, the Company has decided to shift away from its direct-to-video strategy in favor of new opportunities with Paramount and Nickelodeon.
"Puss in Boots is a unique creative property that has the potential to be a valuable extension of the Shrek franchise," stated Katzenberg. "We are excited to be developing this into a feature film where we think it has the greatest opportunity."
The Company also announced that its new partnership with Nickelodeon has identified its first two creative concepts for ongoing television series based on DreamWorks Animation theatrical properties. The first will be based on the hit penguin characters from the Company's 2005 theatrical release Madagascar and the second series will be derived from DreamWorks' 2008 theatrical release Kung Fu Panda.
Lastly, the Company revealed its theatrical release slate for 2009 from its projects currently under development. Monsters vs. Aliens, the working title of an original concept from DreamWorks Animation, is scheduled for release in the summer of 2009. How to Train Your Dragon, based on the book by Cressida Cowell, is scheduled as the Company's release for the 2009 fall/holiday season.