Warner Bros. Animation and Mochi Media, in association with DC Comics, today announced a casting call for developers to submit ideas for creating a new Flash game as a promotional brand extension for Warner Bros. Animation's hit animated series Batman: The Brave and the Bold (www.braveandthebold.com), airing Fridays at 8 p.m. ET/PT on Cartoon Network. The game would be developed and produced for KidsWB.com, Warner Bros. Television Group's premium, ad-supported destination built around an immersive entertainment experience. The promotion, which will award $65,000 in prizes, will test game developers' creativity by allowing them the opportunity to design and develop unique games themed around the Batman: The Brave and the Bold animated series, which is based on the classic superhero created by DC Comics.
Starting March 11, 2009, game developers are asked to submit their Batman: The Brave and the Bold game design ideas, mockups and game portfolios to Warner Bros. Animation and Mochi Media for evaluation by experts from the two companies, as well as DC Comics. The deadline for submissions is March 27, 2009. Ten finalists will be selected and given two months to develop the Flash game ideas they submitted, with the finished games to be showcased on KidsWB.com in June. All 10 finalists will win a prize with the following distribution pool:
-- One $9,000 first prize, plus a contract for a second game worth $15,000
-- Four $5,000 "Choice Winner" prizes
-- Five $4,000 prizes
"The characters and story associated with Batman: The Brave and the Bold will spark a tremendous amount of creativity within our development community," said Justin Wong, Vice President of Business Development at Mochi Media. "It's exciting to see Warner Bros. Animation tapping into the creativity and talent of the Flash game community to bring an original interpretation to a well-known brand."
"We are thrilled to be working with Mochi and teaming up with a select group of Flash developers to create a new and unique game that will extend the affinity fans have for the Batman: The Brave and the Bold series to the game space," said Sam Ades, Vice President, Digital Animation, Warner Bros. Animation, and General Manager, KidsWB.com. "We are always trying to find new and innovative ways to create compelling content that our fans can engage with across multiple platforms, providing a true 360-degree experience around our brand."
Full details and rules on the promotion can be found at www.braveandtheboldcastingcall.com.