Below are the press releases for the participating stores featuring midnight releases of the new action figures...
Starting at 8 AM on Saturday, April 2 and continuing through Sunday, April 3, 395 Wal-Mart stores across the country will be hosting the ultimate "48 Hours of the Force" Star Wars fan celebration that includes interactive toy & game demonstrations, Star Wars character appearances, and free Star Wars goodies all weekend long. Click here for a listing of the 395 stores hosting the 48 Hours of the Force events.
Fans will be completely immersed in the Star Wars fantasy with decorated tents set up outside participating stores, DJs playing Star Wars music, and photo opportunities for kids with costumed Star Wars characters and Darth Vader character standees. Consumers are invited to join in on the Star Wars fun and excitement and come dressed up as their favorite characters.
Fans young and old will be able to experience the new Episode III toys and games such as the new STAR WARS LIGHTSABER BATTLE GAME that connects to your TV with which you can train to be a Jedi and battle against Darth Vader! In addition, fans that try out Hasbro's new battle figure game, ATTACKTIX, will receive a free ATTACKTIX figure (while supplies last). And everyone will receive free goodies (while supplies last), such as a collectible poster and stickers, as well as snacks from Pepsi, Frito Lay, Masterfoods, Kelloggs and more.
And, for a limited time only, collectors will be able to purchase (while supplies last) the Wal-Mart "Early-Bird" Exclusive - classic reproductions of the first four original Star Wars action figures from 1977. Only available on April 2 & 3 at the Wal-Mart 48 Hours of the Force tent stores and on walmart.com, the Early Bird is an exclusive every fan will want to add to his or her collection. When consumers purchase the Early Bird, they receive a certificate that they mail in to get the four Star Wars action figures: Luke Skywalker, Princess Leia, R2-D2, and Chewbacca. This mail-in figure promotion was done back in 1977 for the original Star Wars movie and Wal-Mart and Hasbro are bring it back to celebrate the last movie in the saga. Only a limited number will be available so fans will have to act fast before they're all gone.
TOY 'R' US
The new collection of toys and games for Star Wars: Episode III Revenge of the Sith goes on sale at Toys “R” Us stores nationwide on April 2. At 12:01 AM on April 2, 316 Toys “R” Us stores across the country will open their doors giving Star Wars fans the first opportunity to make purchases from the new toy collection. The biggest celebration will take place at Toys “R” Us Times Square where Star Wars fans are being encouraged to come dressed as their favorite character from the Star Wars movies. Here, attendees will be treated to special appearances by Darth Tater and Star Wars mPIRE characters Darth Vader and Obi-Wan Kenobi and special prizes will be awarded to fans who successfully answer Star Wars trivia. Star Wars enthusiasts who are unable to attend the midnight festivities can log onto Toysrus.com when the virtual store also opens to sell the Star Wars collection at 12:01 am on April 2.
An extensive assortment of Star Wars: Episode III Revenge of the Sith toys will be showcased in special feature shops in all Toys “R” Us stores. Products will include action figures, games, Electronic Lightsabers, Darth Vader Voice Changer, assault vehicles, playsets and more. Star Wars: Episode III Revenge of the Sith product that will be available exclusively at Toys “R” Us and Toysrus.com includes:
Star Wars: Episode III Revenge of the Sith Anakin Skywalker's Jedi Starfighter
Anakin battles the enemy using his amazing piloting skills in his Jedi starfighter. This Toys “R” Us exclusive play set allows Star Wars fans to recreate Anakin’s piloting skills and mastery of the Force to defeat his opponents in space combat. Starfighter features opening canopy, firing missiles, retractable landing gear and wings that spring open. Product available mid-May. No batteries required. Ages 4 years and up.
Star Wars: Episode III Revenge of the Sith Holographic Yoda Figure
Jedi Master Yoda, a close friend of the Wookiees, travels to their homeworld of Kashyyyk to help personally spearhead the Republic defense of that planet. While there, the revered Jedi sends a holographic transmission to the Jedi Council to discuss recent ominous events. The Holographic Yoda figure features unique translucent styling and is available only at Toys “R” Us beginning April 10 as a gift with a Hasbro Star Wars purchase of $25 or more. Not sold separately. While supplies last. No batteries required. Ages 4 and up.
Trivial Pursuit® DVD Star Wars® Saga Edition Collector’s Tin
The Trivial Pursuit DVD Star Wars® Saga Edition game combines traditional game play, modern DVD technology, and questions from all six Star Wars movies. Housed in a special collector’s tin exclusive to Toys “R” Us, the game features over 2,400 questions, including 600 interactive questions on two DVDs. Appealing to Star Wars fans and collectors alike, this game contains 20 DVD questions that feature real life Star Wars fans acting out various scenes from the Star Wars saga. No batteries required. Ages 10 years and up.
Stratego® Star Wars® Saga Edition: The Galactic Battlefield Strategy Game
Star Wars fans can face-off in this classic battle of Good vs. Evil. Favorite Star Wars characters have come together for the ultimate encounter in this Toys “R” Us exclusive game. Players can abide by the classic Stratego rules or use special powers to add to the strategy. Battles can be recreated featuring characters from the latest movies or by using classic battles from the original trilogy. Both trilogies can be combined to create the ultimate battle that is the Star Wars saga. No batteries required. Ages 8 years and up.
Target is the ultimate base for the Rebellion with everything Star Wars - including an exclusive collectible only sold at Target. Target is the exclusive retailer for a new Darth Vader figure - Darth Vader (Lava Reflection). This unique figure features Darth Vader with a red flame reflection. Because of the high demand for this item, Target guests will be limited to purchasing one Darth Vader (Lava Reflection) figure. Other Star Wars Episode III Revenge of the Sith toys will be available on Saturday, April 2, at both Target stores and Target.com.