Marvel announced that production has begun on their animated Guardians of the Galaxy TV series, with the studio's head of television, Jeph Loeb, unveiling the first trailer and poster at New York Comic Con today. Take a look at the official press release for new details on the show, which debuts in 2015 on Disney XD.

Production has begun on Marvel's Guardians of the Galaxy an upcoming animated-television series for Disney XD, featuring the hugely popular characters introduced in the record-breaking Marvel Studios film of the same name. The announcement was made today by Jeph Loeb, Marvel's Head of Television, at New York Comic-Con. Produced by Marvel Television, the series stars Peter Quill as Star-Lord, the brash adventurer who, to save the universe from its greatest threats, joins forces with a quartet of disparate misfits - fan-favorite Rocket Raccoon, a tree-like humanoid named Groot, the enigmatic, expert fighter Gamora and the rough-edged warrior Drax the Destroyer. The series will premiere in 2015 on the Marvel Universe programming block on Disney XD.

Here's what Marc Buhaj, Senior Vice President, Programming and General Manager, Disney XD, had to say in a statement.

"The movie and franchise quickly became a worldwide phenomenon. We're looking forward to working with the great team at Marvel Television to deliver an engaging animated series that fans can enjoy each week."

Jeph Loeb also had this to say in his statement.

"This is a very exciting time for the Marvel Animation Studio as we get to explore the cosmic side of the Marvel Universe by developing the first-ever Marvel's Guardians of the Galaxy animated series. After starring in the biggest movie of 2014, everyone wants more of Star-Lord and his crew - now they'll get it."

Produced by Marvel Animation, the series' award-winning creative team includes executive producers Alan Fine (Marvel's The Avengers, Iron Man, Thor), Dan Buckley (Avengers Assemble, Hulk and the Agents of S.M.A.S.H.), Joe Quesada (Avengers Assemble) and Jeph Loeb (Marvel's Agents of S.H.I.E.L.D.); co-executive producers Stan Lee (Spider-Man), Eric Radomski (Spawn, Avengers Assemble), Cort Lane (Ultimate Spider-Man) and Stephen Wacker (Avengers Assemble); supervising producers Marty Isenberg (Kaijudo: Rise of the Duel Masters) and Harrison Wilcox (Hulk and the Agents of S.M.A.S.H.); consulting producer Steven Melching (Hulk and the Agents of S.M.A.S.H.); and supervising director Leo Riley (Tron Uprising).

With the success of its recent theatrical release, Guardians of the Galaxy has joined the Avengers and Spider-Man as one of Marvel's most prominent franchises. Premiering in August 2014, Marvel's Guardians of the Galaxy debuted to rave reviews and a $94 million opening weekend - the largest August opening in North American history. The film has become the most successful domestic release of 2014, topping the box office for four weeks since its release.

Check out the first trailer and poster below, and stay tuned for more updates about this highly-anticipated animated series.