According to The Hollywood Reporter, there aren't many holidays that inspire people to buy videos featuring characters ranging from Freddy Krueger to Scooby-Doo. But Halloween has turned into a treat for video firms during the last several years, with studios in recent weeks announcing a spate of new and repackaged titles to appeal to fans of spooky movies.
"There is a pretty insatiable appetite for horror films," said Matt Lasorsa, executive vp marketing for New Line Home Entertainment. Noting that the Nightmare on Elm Street series "pretty much founded this studio," Lasorsa said one appeal of watching such films on video is the fact that "a lot of them have content you wouldn't see on television unless you're watching pay TV."
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