Ice Age: Dawn of the Dinosaurs was just released on DVD and Blu-ray on October 27 and the folks at Fox Home Entertainment celebrated the release in an innovative (and record-breaking) way. The studio unveiled a mammoth ice sculpture of the popular Scrat character in Santa Monica, California recently, and the 48-foot-8-inch sculpture earned a place in the Guiness Book of World Records for the tallest ice sculpture. Take a look below at a time-lapsed video of the sculpture and you can click on the image below to access the new gallery from the event.

Ice Age: Dawn of the Dinosaurs

CLICK HERE to access the rest of the 32-image gallery and you can read the studio's official press release for more details on the event below.

Things got a little chilly in Southern California Tuesday as Twentieth Century Fox Home Entertainment broke the Guinness World Record for Tallest Ice Sculpture timed with the Blu-ray and DVD release of Ice Age: Dawn of the Dinosaurs. Sculpted by innovative ice company Ice Bulb, the 48-foot-8-inch creation, reaching over four stories high, broke the previous record by nearly 8 feet.

Officially unveiled at ICE at Santa Monica, Downtown Santa Monica's outdoor ice skating rink, the project took months of collaboration to create, with artists from Blue Sky Studios developing the overall look of the ice sculpture depicting lovable squirrel Scrat and his giant acorn. Over 133,000 pounds of ice, gathered across four states, was used as a team of 14 skilled sculptors from Ice Bulb worked four straight days to finish the job.

"It's only fitting that we build a record breaking Scrat Ice Sculpture to go along with the massively successful Ice Age franchise, and unveil it on the day that Ice Age: Dawn of the Dinosaurs arrives on Blu-ray Disc and DVD," said Mary Daily, Executive Vice President, Marketing, North America for Twentieth Century Fox Home Entertainment. "It is just more reason to celebrate."

The previous record for Tallest Ice Sculpture of 40.28 feet was held by Michel Amman in Ski Dubai, Dubai, United Arab Emirates on April 20, 2006. This new record was verified by Guinness World Records official, Danny Girton Jr. who was on-site to inspect the sculpture.

"The effort and workmanship that went into creating this ice sculpture is truly astounding. This type of record takes serious time and commitment and we're happy to recognize a new Guinness World Record today," Girton said.

The coolest animated comedy of the year, the Ice Age: Dawn of the Dinosaurs Three-Disc Combo Pack (Blu-ray, DVD and a Digital Copy) is available now and provides hours of extra fun for the entire family including an Ice Age digital story book maker, commentary by director Carlos Saldanha, deleted scenes, making-of featurettes, two special Scrat shorts, a how-to-draw Scrat tutorial with the filmmakers and much more.

Cinemark Movie Club