In it's bid to be the place to download video content, iTunes is now going the "short" route.

In a story from Home Media Retailing, iTunes is adding a new assortment of animated short films to its content offerings.

It appears that " Shorts International, the programming and distribution arm of leading short films specialists, Brit Shorts, released a collection of 10 animated films to" the video portal.

Some of the short films added to the lineup are "the 2006 Academy Award winning best animated short The Moon and the Son: An Imagined Conversation, Bill Plymton's The Fan and the Flower and Butterfly a full-length version of popular animation used in a Keane video."