Luke Wilson and Giovanni Ribisi are set to star in the indie drama Middle Men, which chronicles the birth of the Internet porn industry.

According to Variety, George Gallo is directing from the script he wrote with Andy Weiss.

The film centers on a straight-and-narrow businessman who builds the first online billing company dealing exclusively with adult entertainment and finds himself in the middle of a whirlwind filled with starlets, conmen, Russian mobsters, federal agents and international terrorists -- all while trying to hold on to his marriage and family.

The project has a SAG waiver and will start shooting Oct. 20 in Phoenix.