Netflix's chief content officer Ted Sarandos and CEO Reed Hastings have gathered to talk about the future of Netflix on the eve of their biggest original programming launch to date. This Sunday, the popular streaming service will debut all 15 new episodes of Arrested Development. Some call it Season 4, others call it the first act in a long discussed Arrested Development movie. Though, that movie has yet to be greenlit.

While a major studio could pick up the rights to bring Arrested Development to the big screen soon, its also very possible that the movie might be made for and distributed by Netflix.

Reed Hastings reveals this interesting bit of information.

"We have talked openly about a movie scenario..."

Does this mean that Netflix is getting into original theatrical content as well as TV content? Or willl Arrested Development the Movie serve as another event for the streaming service that is exclusive only to subscribers? That has not been revealed. But, in addition to the movie, we might also see future episodes that will make up a possible Season 5.

"We would love to do more, and we have a deal in place that says that there could be. The problem is logistics. They were all working full-time and doing this show in between, and they did it for the love of the show and for Mitchell Hurwitz. If we can muster up that love again, we'd love to do it again."

The duo also talked about Phase 2 of their original content slate, revealing that we may see original series from Jodie Foster, Sofia Coppola and Warren Beatty in the near future. While House of Cards Season 2 is a sure thing, and currently in production, Hemlock Grove's fate is still being decided upon.

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Ted Sarandos explains.

"We're hearing the pitches for the second season with plotlines and storylines now."

In 2014, its possible that Netflix will double the amount of original programming it currently plans to stream in 2013. Ted continued.

"It's feasible that we would double the load that we did this year [with eight new shows]. People's tastes are wildly diverse, and I want to be able to appeal to all of those tastes and across demos.

Sense8 from the Wachowski siblings is a genre that we were looking for, adult contemporary sci-fi, and done in a way that's very difficult to do for television, both because of budget constraints and because sci-fi storytelling tends to be very complex. Because of our "watch them all at once" mentality, we were able to allow them to create a dense and complicated world.

The other thing I look at is the tween segment. Hemlock Grove is horror, but it's not really CW horror; it's much more adult than that. So I think that we'd like to look at some series in that category. There's probably a lot of opportunity in the comedy space, too. The more traditional sitcom space, but done with a different twist. Not like a straight-up-the-middle network sitcom, but the kind of thing that I think FX has done a great job with in shows like Louie and Wilfred.

And then we're doing quite a bit in the original standup comedy space, too. Bill Burr, for example, is somebody who has had a great cult following, and now his audience is getting so large from him being on Netflix. He is touring in all of the parts of the world where Netflix is, like Norway and Finland, because he has an audience there now. So, we'll definitely be competitive [with HBO and Showtime] in that space. it's also a great way to cultivate talent for future scripted projects."

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B. Alan Orange at Movieweb
B. Alan Orange