With Project Runway in hand, Lifetime is expanding a diverse development slate that includes pilot orders for two scripted dramas and two scripted comedies.
According to Variety, Harvey Weinstein told reporters he's working with the network on Project Pygmalion, a reality series that could serve as a companion to Project Runway. The show will set up a contest among a group of average women; the winner will be made over by a panel of experts in a variety of fields to transform her into a person who would feel at home in the highest circles of New York society.
In drama, Lifetime aims to build on its success with Army Wives via pilot orders for two projects that mark a tonal departure from past Lifetime scripted fare. Mistresses, from scriptwriter Melissa Carter and Fox 21, is based on a BBC series that follows a group of friends from college through their adult years. Drop Dead Diva, from scriptwriter Josh Berman and Sony Pictures TV, has a light fantasy element in revolving around a demanding young actress who dies and returns to Earth in the body of a brilliant but "unpolished" attorney.
Comedy projects earning pilot orders are similarly offbeat by past Lifetime standards. Both are produced by financier Media Rights Capital: Rita Rocks, with Nicole Sullivan as a besieged wife and mother who forms a garage band; and Libertyville, with Christine Ebersole as a divorced mother who's dating again while having to put up with zingers from her 24-year-old daughter and retired father.
Another comedy percolating at the station is ABC Studios' Burnt Toast, based on the book by Desperate Housewives's Teri Hatcher focusing on a fortysomething single mother who's determined that her daughter learn from her mistakes.