Reveille LLC, an independent production studio and distribution company that produces the ABC comedy mega-hit "Ugly Betty" and the Emmy Award-winning show "The Office," today announced the launch of Reveille Motion Pictures (RMP). The new feature film division, which will create, acquire and develop a broad slate of diverse films, has a first-look deal with Universal Pictures and has already purchased and put together various projects.

Reveille continues its corporate development and expansion and will leverage its unique creative relationships across the globe to find the freshest, most commercial ideas, just as the company has successfully done in all genres of television. Additionally, Reveille will use its unique position as a source of alternative financing in television and online to bring in Reveille's different financing, marketing and cross-platform partners to the intellectual property franchises it will be producing theatrically.

"Reveille Motion Pictures is the next phase of Reveille's expansion plan," said Ben Silverman, Reveille's founder and CEO. "We are a major producer and distributor of entertainment programming across a variety of platforms, and I personally have always seen the feature film business as a natural home for our creative talent and entrepreneurial relationships. With the backing of a leading distributor/producer like Universal Pictures, we will provide moviegoers across the globe with the very best in high quality, innovative and entertaining films. In addition, we are pleased to build on our excellent relationship with NBC Universal."

Graham Larson, a producer with extensive experience in the motion picture industry, will serve as vice president for RMP. Larson's producing credits include The Last Samurai, "Gary the Tennis Coach" and "Trainwreck: My Life as an Idiot." Prior to joining Reveille, Larson partnered with Seann William Scott at Identity Films. He also worked closely with Edward Zwick at The Bedford Falls Company.

"We are very pleased to welcome Ben, Graham and the Reveille team to Universal Pictures, where we're certain they will extend their run of finding and developing innovative, audience-pleasing content from television to the big screen," said Donna Langley, President of Production, Universal Pictures. "We anticipate making many terrific pictures with Reveille that reflect their cutting-edge approach to entertainment."

"I look forward to developing an outstanding slate of films and replicating the extraordinary success that Reveille has had in the television business," said Larson. "This is a great opportunity for us to extend the groundbreaking Reveille brand to the motion picture industry and develop original and imaginative content for audiences around the world."