Earlier tonight, Seth Rogen returned to Comic-Con to show fans his new animated movie Sausage Party, which is set to hit theaters on August 12. Fans who attended the panel were also treated to an early screening of the full movie, but for those who weren't in San Diego, they also released a new red band trailer. As you can see in this trailer, Sausage Party is not your typical animated movie.
Sausage Party, the first R-rated CG animated movie, is about one sausage leading a group of supermarket products on a quest to discover the truth about their existence and what really happens when they become chosen to leave the grocery store. The film features the vocal talents of a who's who of today's comedy stars - Seth Rogen, Kristen Wiig, Jonah Hill, Bill Hader, Michael Cera, James Franco, Danny McBride, Craig Robinson, Paul Rudd, Nick Kroll, David Krumholtz, Edward Norton and Salma Hayek. This new trailer debuted on YouTube shortly after the Comic-Con panel.
This latest sneak peek brings new footage, and all of it is downright terrifying for these grocery store items. While the R-rated animated adventure is being sold as an 'adults only' animated comedy, it surely appears to be equal parts horror movie as well. Of course, since this is a red band trailer, there will be plenty of R-rated language below, so watch at your own risk.
Producers Seth Rogen and Evan Goldberg are also responsible for writing the script for the film, their first attempt at doing a full-length animated feature. The duo previously penned the script for teen classic Superbad and dope adventure Pineapple Express. They made their directorial debut with 2014's This is the End, and directed the pilot for AMC's summer series Preacher, which has already been renewed for a Second season.
Directing this animated horror comedy are Greg Tiernan and Conrad Vernon, who take their adventure gleefully to the edge of NC-17. Sausage Party is hitting theaters on August 12. It will be going up against Disney's family adventure reboot Pete's Dragon and Paramount's Florence Foster Jenkins starring Meryl Streep. It's quite obvious Sausage Party is unique and not like anything else arriving this summer. Take a look at this new red band trailer below.