TIGER DRIVES ONE IN FOR CBS

CBS had a Tiger in its tank Sunday night to boost its ratings. An overrun of the Masters Golf Tournament attracted 17.12 million viewers in the 7:00 hour, which was also boosted by the start of the traditional Sunday-night champ 60 Minutes. The network claimed every other half hour of primetime Sunday, as well.

MOSES RULES ON SATURDAY

The 53-year-old movie The Ten Commandments took a commanding lead for ABC on Saturday as it led in every half hour in primetime and averaged 6.81 million viewers for the night. It has drawn far more viewers in the past, however, when it aired on Easter Sunday instead of the day before Easter. Indeed, it is rare for any network to win a regular-season night with fewer than seven million viewers. And -- not for the first time -- NBC's Saturday Night Live, which featured Zac Efron spoofing his High School Musical character,drew a bigger audience than any program that aired in primetime.

DNA SHOW RAISES ETHICAL QUESTIONS

Ethical questions are being raised about an upcoming series due to launch on Investigation Discovery April 28 that shines a light on efforts by the Dallas county District Attorney to employ DNA testing in dozens of cases of men now serving time in Texas prisons, USA Today reported today (Monday). Even non-profit groups, who themselves often use DNA testing to obtain releases for wrongfully convicted men, have been critical, noting that it undermines the attorney-client relationship and asking whether recreating crimes for the cameras couldn't unduly influence potential jurors. Jeff Blackburn, chief counsel to the Innocence Project of Texas, told USA Today that his group was approached by ABC to participate in a similar series. However, he said, "We couldn't produce what they wanted."

FX TO PRODUCE ALWAYS SUNNY AS DVD SPECIAL

While movies that go "straight to DVD" are generally branded as losers, cable channel FX is planning to produce a special edition of It's Always Sunny in Philadelphia later this year that it hopes will wind up under Christmas trees. Broadcasting & Cable said today (Monday) that the release will have a Christmas theme and run slightly over an hour (not including bonus content). The special will later be divided up into two half-hour episodes and air on FX. By putting the words, "Never seen on TV" on the packaging (or words to that effect), FX exec Christina Miller says the network is hoping that the DVD will give it "a way to cut through the clutter, with so many DVDs from TV coming out every week, and a way to market it specifically that stands out from the crowd.

COWELL SAYS HE MAY QUIT AMERICAN IDOL

Simon Cowell has hinted that he is likely to bow out of American Idol. Cowell, who also judges the talent on two British shows, X Factor and Britain's Got Talent, told the London Daily Mirror on Saturday: "Most people do one show a year and I do three and they involve a lot of traveling. One may have to go. ...I don't know which one. That is the problem, I like all of them. ... But I guess America is more likely to go because I have got one year under contract. Maybe that will be the end. ... I don't want to come over as whiney because I am very grateful that I have got these jobs," he said. "But there is a point where I am not sure we can keep this schedule up. It takes longer and longer to make these shows because you have to put more into them, and I am not sure we can sustain me doing three shows a year"

Cinemark Movie Club