News flash! The first image from DC Comics and The CW's The Flash has been revealed, with a look at Barry Allen (Grant Gustin) in costume. Production on the pilot begins next week, based on the popular comic book character.

The Flash First Look Photo

Through a freak accident, scientist Barry Allen is given the power of super speed that transforms him into the Fastest Man Alive, in The Flash.

RELATED: Injustice Review: Superman Unleashed Falls Flat

The Flash stars (Grant Gustin) as Barry Allen and The Flash. The costume for The Flash was designed by three-time Oscar® winner Colleen Atwood, who also designed the costume for Arrow and whose motion picture credits include Academy Awards® for her work on Alice in Wonderland, Memoirs of a Geisha and Chicago as well as seven additional Oscar® nominations for films such as Snow White and the Huntsman, Sweeney Todd: The Demon Barber of Fleet Street and Sleepy Hollow, among others.

The Flash pilot is executive produced by Greg Berlanti, Andrew Kreisberg and David Nutter (all of Arrow). David Nutter is directing from a script by Greg Berlanti, Andrew Kreisberg & DC Entertainment Chief Creative Officer Geoff Johns.