The world premiere for Transformers: Age of Extinction was held in Hong Kong this past week in anticipation of its theatrical debut this coming Friday, June 27, in theaters everywhere. After the premiere, Imagine Dragons held a private concert for those in attendance, where they performed their new theme song for the Michael Bay directed sequel 'Battle Cry'. Check out the video of their performance, along with an interview about their participation in this epic new chapter of the Transformers saga. We also have a new TV spot for you to check out and a photo gallery from the after party with Imagine Dragons on stage.
Director Michael Bay, film composer Steve Jablonsky and Paramount Pictures have collaborated with the Grammy Award-winning band, Imagine Dragons, to feature the band's original music in the upcoming film Transformers: Age of Extinction, one of the most anticipated movies of the summer.
Following an early footage screening of the film, Imagine Dragons wrote the original song "BATTLE CRY," which Bay used in critical points in the film. Additionally, the band contributed original music during the scoring process by recording cues with Jablonsky, the film's composer and Hans Zimmer, who assisted in the process. The collaboration resulted in added depth to the sound of the film.
Here's what director Michael Bay had to say about collaborating with Imagine Dragons.
"We're incredibly lucky that Dan, Wayne, Ben and Daniel were available to work with us. I remember being drawn to the emotion of 'Demons' and 'Radioactive' the first time I heard those songs, and I knew I wanted that same energy and heart for this movie. They've created a really epic, otherworldly sound for 'Battle Cry.'"
Here's what KIDinaKORNER label head Alex Da Kid had to say in a statement.
"The Transformer franchise has set the bar for cinematic innovation over the years. We are excited to collaborate with Michael Bay and Paramount Pictures and view this as an incredible global platform."
Imagine Dragons performed its new single live at the film's worldwide premiere in Hong Kong, one of the locations in the film, on June 19th.
Grammy Award-winning rock band Imagine Dragons is one of 2013's breakout artists, having played to sold-out audiences in North America, South America, Europe, Japan, Australia and New Zealand. Their debut full length album, Night Visions, (KIDinaKORNER/ Interscope Records) arrived on the Billboard Top 200 at #2 with the best first-week sales for a full-length debut by a new rock band in over six years.
Certified multi-platinum selling over 4 million copies worldwide, the album was propelled by the success of the multi-platinum single, "It's Time," with follow-up singles "Radioactive" selling over 10 million globally and "Demons," which has sold over 5 million copies worldwide. Rolling Stone proclaimed Imagine Dragons "the biggest breakout of the year" and Entertainment Weekly called 2013 the "Year of the Dragons."
Imagine Dragons are Dan Reynolds (vocals), Wayne Sermon (guitar), Ben McKee (bass), and Daniel Platzman (drums).
Transformers: Age of Extinction is the fourth film in director Michael Bay's global blockbuster franchise. Mark Wahlberg, Stanley Tucci, Bingbing Li, Kelsey Grammer, Sophia Myles, T.J. Miller, Nicola Peltz, Jack Reynor and Titus Welliver star. The film begins after an epic battle that left a great city torn, but with the world saved. As humanity picks up the pieces, a shadowy group reveals itself in an attempt to control the direction of history... while an ancient, powerful new menace sets Earth in its crosshairs. With help from a new cast of humans, Optimus Prime (voiced by Peter Cullen) and the Autobots rise to meet their most fearsome challenge yet. In an incredible adventure, they are swept up in a war of good and evil, ultimately leading to a climactic battle across the world.