Every single film this summer seems to be opening a day earlier than expected. It's just to grab a couple extra weekend dollars at the box office. Money, that's what it's all about. According to Dreamworks, Transformers will follow suit with the trend.
Michael Bay will be opening his giant robot movie a day earlier than he originally intended to. That's right. Now you don't have to wait until July 4th to see it. Instead, you can line up on July 3rd, and maybe still make the fireworks.
Introduced in 1984, the Transformers brand took the world by storm with its compelling saga of the Autobots versus the Decepticons. The innovative "Robots in Disguise" resulted in a tremendously successful toy line from Hasbro and Takara, comic book series, television program and an animated feature film. More than 20 years later, a new generation has discovered the excitement of the Transformers brand and its legendary characters, including the two leaders of the opposing sides: Optimus Prime and Megatron. Today, the franchise features a popular toy line, an animated series on the Cartoon Network and a chart-topping comic book series from IDW Publishing.