Universal will be breaking new ground on April 10th, 2006 when they start offering movie downloads-to-own in the United Kingdom.

Home Media Retailing reports that this move by Universal U.K. marks the "first-ever movie download-to-own service."

For this venture the studio has enlisted "Lovefilm.com, one of Europe's largest online movie-rental-by-mail services. Consumers would pay about $35 per new release ($17.50 for catalog), which includes a DVD and two copy-protected electronic copies for their home PC and portable device."

Some of the 35 titles being offered at launch are King Kong, The Bourne Supremacy and Love Actually.

Evan Jacobs at Movieweb
Evan Jacobs