Warner Home Video (WHV) and Amazon.com today announced DVD Decision 2006 - 30 Movies in 30 Days, a joint initiative offering movie fans nationwide the opportunity to vote online for the WHV library titles they want released on DVD.
WHV and Amazon.com have jointly nominated 30 films from Warner Bros.' vast library (the world's largest) that have never before been seen on DVD. Visitors to the Amazon.com web site will be able to vote for their favorite titles from June 1 through June 30. At the end of the voting period, the ten movies with the largest number of votes will be selected as the winners.
On August 8, the two companies will announce the winning titles and make available for pre-order each of the ten winners. Five of the winning titles will make their DVD debut on December 5, 2006. The remaining five will be released on January 2, 2007. All of the films will be re-mastered and will contain added bonus features where available. Each title will sell for $19.97 SRP.
Throughout the month of June, each movie will be spotlighted at Amazon.com, with links to its trailer (as available), synopsis, customer feedback and other information. Consumers can vote immediately or anytime throughout the voting period allowing for time to review the trailers and film information throughout the entire promotion.
Voters can access the DVD Decision 2006 voting page at www.amazon.com/dvddecision2006 or via links at Amazon.com's homepage and in various locations within their DVD store.
"Listening to what consumers want has been one of the major factors driving WHV to its #1 position in home video market share," said George Feltenstein, senior vice president of theatrical catalog marketing at WHV. "The DVD Decision campaign, started in 2003, was just one way to let the public know we're giving them the DVD entertainment they want. And we're also thrilled to be able to hear from the tens of millions of Amazon.com customers who represent the perfect cross section of tastes, attitudes and purchasing patterns for our new initiative."
"We're proud to partner with Warner Home Video to introduce on DVD some of the most beloved films of the last 75 years to our Amazon.com customers," said Laura Porco, Amazon.com's director of media merchandising, North America. "From the beginning, Amazon.com's site truly democratized the online shopping experience and has continued to develop new ways to empower our customers to make more informed purchasing decisions based on their own likes and preferences. DVD Decision 2006 is the perfect extension of our philosophy."
Titles selected for "DVD Decision 2006" are Al Capone, Gymkata, The Hand, Operation Crossbow, Up Periscope, Cimarron, The Man Who Loved Cat Dancing, Angels in the Outfield, Blume in Love, Get to Know Your Rabbit, Not With My Wife You Don't, You're A Big Boy Now, April in Paris, Best Foot Forward, The Eddie Cantor Story, Presenting Lilly Mars, All Fall Down, The Arrangement, Band of Angels, Bhowani Junction, Carny, The Illustrated Man, Looker, Madame Curie, Made in Heaven, Mike's Murder, One Trick Pony, Sphinx, Sunrise at Campobello and There Was a Crooked Man.
The 30 film candidates will be divided into three categories: action/adventure, comedy/musicals and drama. Spanning more than 40 years of Hollywood filmmaking, featured stars include Lucille Ball, Warren Beatty, Ralph Bellamy, Doris Day, Kirk Douglas, Jodie Foster, Clark Gable, Ava Gardner, Greer Garson, Sidney Poitier, Burt Reynolds, Rod Steiger and a host of other luminaries.
The first two DVD Decisions (2003 & 2004) drew more than a quarter million votes and sold nearly half a million units at the outset of their release.
CLICK HERE to make your DVD Decision!