Kristen Wiig stars in this dramedy about society's obsession with fame. The story follows a woman, who suffers from dissociative personality disorder. She wins the lottery and spends all of her winnings on a cable access talk show about herself. Linda Cardellini, Jennifer Jason Leigh and Tim Robbins have already been attached to play key roles.
Shira Piven is directing from a script by Eliot Laurence. Aaron L. Gilbert, Marina Grasic, Will Ferrell, Adam McKay and Jessica Elbaum are producing. Gary Sanchez Productions and Bron Studios began production yesterday.