Whole New You: According to Variety, horror specialist Wes Craven and producing partner Marianne Maddalena have taken a turn toward romantic comedy, buying Jeremy Drysdale's original pitch Whole New You, for low six figures.

The story centers on the world's most famous actress, who wants to escape the fishbowl of her own life. When she runs away to a small Midwestern town, where she is unrecognized for the first time in her life, she enters her own look-alike contest.